You’d like to get your organisation up to speed in the field of commerce and sales? An account management training will help to put both your employees and your organisation on the right track!
Are you building a healthy and successful organisation? In that case, you need employees who are able to apply their commercial skills effectively and who are competent in building and sustaining customer relations. During our account management training, participants will work on their commercial skills and techniques in a practical way. The result: improved sales results ánd stronger customer relations.
Your employees will learn how to deal with customers in an effective and strategic way. Besides, they’ll learn how to use success factors efficiently and how to develop a professional account management plan. Furthermore, issues like utilising their commercial skills, improving their sales results and influencing the customer’s shopping behaviour will be addressed.
For whom?
The Account Management training is suitable for all employees that are ready to take their commercial skills to the next level.
Which subjects will be addressed?
- Principles of account management
- Developing an account management plan
- An optimal account and relations management
- Implementation of the account management plan
- SWOT analysis and confrontation mix
- Selling skills, determining needs, customer oriented persuasion and overcoming resistance
- Analysing and effectively influencing the customer’s behaviour
- Personal effectivity and presentation
- Commercial negotiation
- Make arrangements, honour them and follow up on them
- Practical situations and examples
- Presentation of an account management plan
